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February 14, 2006

Using LBS to change fitness behavior and attitudes

BiM Active is a mobile service, now offered on Sprint, that uses GPS and persuasion to help people reach fitness goals. The presenter in this demo talks about how location information can provide an automated way to bring user data into a service. He also says the service "is about community--communities share". It will be interesting to see what happens with this new service.

Also see: http://bonesinmotion.com/corp/products.html

Posted by Dean Eckles at February 14, 2006 01:14 AM