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December 11, 2006
Report on Captology Film Festival
Last week's Captology Film Festival brought about 200 people together to watch 10 winning videos showing persuasive technology in action.
In preparing for the event, people around the world submitted 600 ratings of 62 videos. These videos (and others) are posted at www.captology.tv. But note that we haven't yet re-organized the site to be friendly to outsiders (we've been using captology.tv for our Stanford class; we'll change it to be outsider-friendly soon).
The Film Festival was unusual and fun. We met in a large auditorium, projected videos on a huge screen, and had the stage lights go up and down as awards were announced and people gave their speeches. We even had a little red carpet. But the event wasn't perfect.
We had a few technical issues (despite our preparations). And even though people had fun and learned things at the event, the structure of the evening could have been better. It was hard to marry the rituals of Academy Awards with learning outcomes one might expect from a place like Stanford.
We will definitely host the Captology Film Festival again next year. But the evening structure will be different. Rather than mixing learning with film festival, we'll make each part more distinct. Here's what next year might look like:
6:30 Early Arrivals - Food and mingling with student booths about persuasive technology
7:00 Pre-Festival Lecture (20 minutes) - Introduction to captology and what to watch for in the upcoming videos.
7:30 Videos (45 minutes) - Watch lots of videos back to back, without much interruption
8:15 Awards (15 minutes) - Award presentations for best videos.
8:30 Reception
Posted by BJ Fogg at December 11, 2006 11:06 AM
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